Facebook: A gamer’s paradise?

Facebook is not only upping its live-streaming video feature, it’s also looking to expand into live-stream video gaming. Now, the company plans to take on the likes of Twitch and YouTube in order to widen the type of activity and content available for users. So how will Facebook fare, and should competitors be concerned? 

Facebook_Twitch_658x419

Drones: Revolutionary technology or safety hazards?

With drones hot on the scene for the past couple of years, usage has skyrocketed. But with airspace now a little more congested, how will this impact the future, and will new regulations assuage safety concerns?

The_Practice_Drones_1

Instagram analytics: What brands have been waiting for

It looks as though Instagram is continuing to improve its features in order to appeal to business users. With updated tools rolling out throughout the past year, and new ones just announced, how will the platform now benefit brands? 

The_Practice_Instagram_Analytics_1

Allo and Duo: The most revolutionary communications apps yet?

At Google’s recent I/O Developers’ Conference, the company revealed two new messaging apps, amongst other exciting announcements. Named Allo and Duo, they will join Google’s numerous other products. Naturally we were keen to take a look and ask- how will they stand out in comparison to competitors?

The_Practice_Google_Allo_Duo_1

Amazon Video Direct: Competition for YouTube?

In a recent blog post, we touched on Amazon’s new video service, and how it might offer competition for YouTube. So how does the service work, and could it pose a threat to the world’s biggest video sharing platform? 

Amazon_658x419

Google I/O- What’s next for tech?

The annual Google I/O conference for developers took place last week, offering the tech community some exciting announcements. As ever, we were keen to tune into the live stream, and share our thoughts on the news. 

The_Practice_Google_IO16_1

YouTube launches in-app messaging

Messaging apps are clearly where we spend most of our time when using our phones- and now YouTube wants to be a part of this too. Launched just recently, the platform’s new service will add a whole new dimension to video sharing. 

YouTube_658x419

Instagram’s logo change: What does it mean?

Instagram’s logo makeover has come at a time when the company is undergoing many changes. Aside from cosmetic updates, the platform’s algorithmic update has got to be the biggest one for so far for the app. So what did we make of the redesign, and does this signal a widespread overhaul for the company?

The_Practice_Instagram_Rebrand_1

Live streaming evolves

Earlier this year, we looked at Facebook’s brand new live streaming service, Facebook Live, and what its release might mean for rivals. With the platform’s increasing popularity, does this spell trouble for competitors such as Periscope?

FaceLive_v_Periscope_658x419

East vs West: The way we use mobile

While mobile connectivity unites people around the globe, app usage varies significantly among various cultures. With this in mind, The Practice team were interested to discover just how differently we in the West use our smartphones as opposed to those in the East- and what can we learn? 

WvE_SEO_658x419