Learning from the past: Facebook and Tumblr introduce new features

In the past we’ve written about the overlap between the features on our most-used social media sites, and recently, we’ve seen another spate of “borrowing”, as it were! With Facebook and Tumblr both adopting some of Twitter’s features within the past week, we at The Practice wonder how this might be beneficial.

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Google makes itself at home: Why Nest might be one of its most important buys

Today, news was announced that Google acquired home tech company, Nest, for a cool $3.2 billion in cash. With Nest behind some incredible products including a revolutionary Thermostat and smoke-alarm, we at The Practice are wondering what both parties will gain from the transaction, and what we might expect from the partnership.

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The fashionably digital trends to watch now

Men’s Fashion Week is here, and with the women’s shows set to follow on, we at The Practice have been thinking about the shape of the fashion industry when it comes to how we’ll begin viewing and purchasing the latest products. With this in mind, we’re looking forward to seeing which tech and digital trends will make an appearance over the coming months. Read on for our predictions…

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The tech gadgets helping us stick to our New Year’s resolutions

January is undoubtedly one of the most begrudged months, when the Christmas festivities are over, and the cold weather is making everything just a little more tiresome. However, it’s also the month for new starts and positive plans- and with that, most of us, including The Practice team, are setting our sights on how to lead healthier lives in the New Year.

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What’s in store for digital in 2014?

Another year has flown by, and with it, a lot has changed in the digital landscape. With trends such as wearable tech and real-time social media marketing, and big news stories such as Twitter’s flotation, we at The Practice wonder if similar themes are likely to continue, or will there be something new on the horizon?

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Will Pinterest become the “go-to” site for news?

When we think of article sharing on social media platforms, our thoughts first turn to Twitter, through which The Practice team most consume news stories and links. In fact, we’re more likely to use Twitter as a source of current events than any other site, social media or otherwise. But might this all change with Pinterest’s venture into news sharing?

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Is Big Data more important than ever? Apple proves it will be with its latest purchase.

When news reached us at The Practice that Apple had acquired Topsy, an analytics start up, we were curious as to how this purchase might benefit. With a staggering price tag of $200 million, we wonder how the company will feature in Apple’s future.

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Risk or Reward? Cyber Monday and the online shopping rush

Today marks the end of a fun-filled four days, when Americans as well as global consumers will have taken advantage of some great retail deals to mark the holiday season. From Thanksgiving to Cyber Monday today, The Practice team have been keeping an eye out for great online offers, and taking a closer look at how security and technological measures have stepped up in tandem with the increase in web-based retail.

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The importance of social media monitoring

It’s that time of year again- (and no we’re not referring to Thanksgiving or Christmas) although they’re very much on our mind! No, it’s the time of year when The Practice team sits down to do a recap and report or two on the past year. We’ve been delving into piles of social media data, and with this, we’re asking- why is it so important to keep track?

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Re-imagining the shopping experience, just in time for Christmas

It’s that time of year again when our minds turn to fun, frivolity, friends, family and feasting! To celebrate the festive season last year, we presented The Practice’s guide to Christmas shopping, revealing the coolest and quirkiest items we’d love to wake up to come December 25th. This year, we’re marking the season by rounding up our top places to shop online and offline for those all important presents! Let’s get started…

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